Be K4PO is a fashion and accessories brand built for free spirits who embrace their own unique style. Rooted in a philosophy of authenticity and self-expression, the brand offers locally produced, limited-edition collections that blend urban comfort with “Street Elegant” sophistication. Each piece is designed to empower individuals to break free from trends and express their true selves with confidence and creativity.
Be K4PO
Challenge
To renovate the brand’s Shopify store, closing the visual and UX gap between their strong identity and their online presence. As my second Shopify project, the challenge was to translate the client’s unarticulated vision into a concrete design and pioneer the use of AI technology to generate key visual assets, saving the client significant cost and logistical complexity.
Solution
The website was transformed from a simple catalog into a true online fashion shop with a greatly improved UX. We successfully defined the brand’s online aesthetic, giving the client a huge boost in confidence and the enthusiasm to start advertising and creating new collections. My growing Shopify experience contributed to a faster, higher-quality project delivery.
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An underperforming website doesn’t just sit there. It actively costs you leads and sales every single day. We can turn that around with a strategic approach designed for conversions.